Tuesday, August 16, 2011
Box Office Round Up: Maids Cleaning Up The Crap
First off, posts this week will be few and far between. I'm hard at work at my other blog: life. It isn't quite as fun as this blog.
It was a weird weekend that saw The Apes win again with $27.8 million, for a two week total of $105 million domestically which already puts it ahead of the budget. It also makes it worth more than all five of the original Planet of the Apes movies combined.
In second place was The Help with just a million less. However, it opened up on Wednesday for God knows why, and it finished with an impressive five day total of $36 million. Measuring from Wednesday, it actually beat Rise of The Apes by a million. Keep in mind, this film had very little advertising and a less than stellar cast, yet it has destroyed just about every other "Based on a novel old ladies love" movie in recent years. Remember Eat, Pray, Love? Because Julia Roberts is trying to forget it.
Number three was Final Destination 5, the third FD movie which was billed as the final movie in the series. It made $18 million with a very high 3D attach rate (75% (most blockbusters can't get past 60% (most should stay at 0%))). While that is nothing to be ashamed of, we need to look at the bleak side with a movie about death. That is down from FD3 and 4, and adjusted for inflation it is the weakest entry yet. Word on the street though is that it is the best of the series.
On the topic of not escaping death, The Smurfs are hanging in there, making $13.7 million at #4. It has now broken $100 million worldwide. I made a post about this in my other blog: "Life isn't fair."
30 Minutes Or Less made $13.3 for #5. I guess that mean's The Help's Emma Stone beat out Jessie Eisenberg as the best Zombieland alumni. I was never too hot on this film, but I wouldn't wish getting manhandled by the Smurfs on anyone.
Finally, we have Glee. It wasn't 6th, or 7th, or 8th, 9th, or even 10th. It clocks in at #11 with a mere $5.9 million. Seeing how Glee averages 10 million viewers an episode (with its peak being 39.5 million!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!) I would say this was a failure. I don't even want to hear your excuses on how this wasn't a real movie. Somewhere sits Jane Lynch...not caring, as she is too busy shooting two more TV appearances and another movie all at the same time.